Long links are
yesterday’s news

Whether you’re a digital marketer, content manager, social media manager, or small business owner, you can benefit from all the power URL shortening can do for your brand or business starting right now. Bitly’s link management platform gives you 50 monthly links, unlimited link clicks, and a way to organize and categorize your links with our tags feature.

You can create as many trackable links as you need. Every time you create a new link you title it so it is easy to search for in the future. Very user friendly. The free version lets me do everything I need to.

Lauren B. | Communications Coordinator

Track performance with Bitly’s data analytics

Track and manage your links with our data analytics feature that takes the guesswork out of metrics. Say goodbye to spreadsheets and hello to detailed performance metrics you can track for up to 30 days. Our state-of-the-art data and analytics tool gives you a detailed look into the performance of your links over time so you can be empowered to make data-driven decisions based on the content your audience engages with.

Integrate Bitly with your favorite tools and platforms

Bitly’s open and flexible API lets you integrate your marketing tools to create links directly from other platforms. Whether you’re a social media manager looking to connect your favorite management platform or a content marketer wanting to connect your blog content, Bitly makes it easy and manageable. Integrating your favorite tools and platforms with Bitly’s API gives you the control to create and shorten links directly from those platforms…for free.



  • 50 bit.ly links per month
  • All the tools you need to start reaching your audience
  • Get Started

  • All your links plus:
  • Custom back-halves
  • Bitly-branded Link-in-bio

  • App integrations
  • Link history and reporting

  • 2-Factor Authentication (2FA)
  • Bitly-branded QR Codes