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URL Shortener Customize, share and track links QR Code Generator Dynamic solutions to fit every business needs Pages Curate and track links and content for social media profiles AnalyticsA central place to track and analyse performance of all short links and QR Codes

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Link-in-bio Curate and track links and content for social media profiles Branded Links Customize links with your brand’s URL Mobile Links Short links for SMS messages UTM Campaigns Track links with UTM parameters Digital Business Cards Grow your network with virtual business cards 2D Barcodes Add a Global Trade Item Number (GTIN) to QR Codes designed for packaging

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Hubspot Connector

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Bitly AssistAI-Powered link and QR Code Creation and analysis Bitly MCP Connect to AI agents with the Model Context Protocol Bitly LLM Integrations Bring link management to your AI assistant

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Illustration of a Bitly woman walking across a chain link bridge, crossing toward an open blue door with a star on it.

RESEARCH REPORTThe Click Expectation Report: What Makes Links Worth Clicking

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Order Confirmation Surveys and Feedback Product Packaging Print Advertising Digital Advertising Content Sharing

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Customer StoriesExplore success stories from Bitly customers QR Code Inspiration GalleryCheck out QR Code examples for every industry

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Illustration of a Bitly woman walking across a chain link bridge, crossing toward an open blue door with a star on it.

RESEARCH REPORTThe Click Expectation Report: What Makes Links Worth Clicking

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Products

URL Shortener Customize, share and track links QR Code Generator Dynamic solutions to fit every business needs Pages Curate and track links and content for social media profiles AnalyticsA central place to track and analyse performance of all short links and QR Codes

Features

Link-in-bio Curate and track links and content for social media profiles Branded Links Customize links with your brand’s URL Mobile Links Short links for SMS messages UTM Campaigns Track links with UTM parameters Digital Business Cards Grow your network with virtual business cards 2D Barcodes Add a Global Trade Item Number (GTIN) to QR Codes designed for packaging

Integrations

Hubspot Connector

See more integrations

Discover more

API & Documentation Trust Center

AI Features

Bitly AssistAI-Powered link and QR Code Creation and analysis Bitly MCP Connect to AI agents with the Model Context Protocol Bitly LLM Integrations Bring link management to your AI assistant

AI Resources

Help Center Developers Trust Center Integrations Marketplace

Featured

Illustration of a Bitly woman walking across a chain link bridge, crossing toward an open blue door with a star on it.

RESEARCH REPORTThe Click Expectation Report: What Makes Links Worth Clicking

By Industry

Retail Consumer Packaged Goods Hospitality Media & Entertainment Technology Software & Hardware Healthcare Insurance Financial Services Professional Services Education

By Team

Developers Marketing Customer Service

By Business

Small Business Midmarket Enterprise

USE CASES

Order Confirmation Surveys and Feedback Product Packaging Print Advertising Digital Advertising Content Sharing

Why Bitly?

Integrate with Bitly Compare Bitly

learn more

Resources Get the latest trends, tips, and best practices Blog Get the latest trends, tips, and best practices Guides & eBooks Dig into in-depth resources and expert insights Videos & WebinarsStay ahead with market insights and practical know-how

Get inspired

Customer StoriesExplore success stories from Bitly customers QR Code Inspiration GalleryCheck out QR Code examples for every industry

Find Answers

Help Center Developers Trust Center Integrations Marketplace

What's new

Illustration of a Bitly woman walking across a chain link bridge, crossing toward an open blue door with a star on it.

RESEARCH REPORTThe Click Expectation Report: What Makes Links Worth Clicking

Log in Get a Quote

Resources/Customer stories/4 Marketing Lessons from Taylor Swift’s QR Code Campaign

4 Marketing Lessons from Taylor Swift’s QR Code Campaign

QR Codes

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How Wight Tea Uses Bitly QR Codes to Craft the Perfect Experience From Every Package

How Wight Tea Uses Bitly QR Codes to Craft the Perfect Experience From Every Package

How 3 Creators Use Bitly QR Codes to Grow Their Business and Community

How 3 Creators Use Bitly QR Codes to Grow Their Business and Community

Three creators show how QR Codes transform touchpoints into memorable brand experiences

How Artie Bars Uses Bitly QR Codes to Build Customer Relationships

How Artie Bars Uses Bitly QR Codes to Build Customer Relationships

From tech layoffs to sweet success with Bitly QR Codes.

More than a link shortener

Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.

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