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Posts by Jenny Coppola

Jenny is the Senior Director of Brand & Content at Bitly, where she leads brand, content, social, and thought leadership. She has over a decade of experience helping B2B tech companies turn complex ideas into clear, compelling stories that connect with people and build lasting brand trust.
Read article: How to Measure Your Offline Marketing Campaigns with Bitly Analytics
Bitly Products

How to Measure Your Offline Marketing Campaigns with Bitly Analytics

Start tracking the impact of a…

Read article: Marketing ROI: How to Prove It to Your Boss With Bitly Analytics
Bitly Products

Marketing ROI: How to Prove It to Your Boss With Bitly Analytics

Want to impress your boss and …

Read article: 9 Ways CPG Brands Can Boost Repeat Purchases and Build Customer Loyalty
QR Codes

9 Ways CPG Brands Can Boost Repeat Purchases and Build Customer Loyalty

How do you get repeat purchase…

Read article: How to Use QR Codes to Improve Your Omnichannel Marketing Strategy
QR Codes

How to Use QR Codes to Improve Your Omnichannel Marketing Strategy

Learn what omnichannel marketi…

Read article: The Power of QR Codes for CPG Brands: Fueling Sales & Loyalty
QR Codes

The Power of QR Codes for CPG Brands: Fueling Sales & Loyalty

Learn how QR Codes can help CP…

Read article: QR Codes for CPG: How to Support and Showcase Sustainable Business Practices
QR Codes

QR Codes for CPG: How to Support and Showcase Sustainable Business Practices

Ready to double down on sustai…

Read article: How to Compete with Retail Giants Using QR Codes: A Guide for Small Businesses
QR Codes

How to Compete with Retail Giants Using QR Codes: A Guide for Small Businesses

Learn how to use QR Codes to s…

Read article: How to Activate Your Next Event with QR Codes: Tips From Bitly’s Brand Team
QR Codes

How to Activate Your Next Event with QR Codes: Tips From Bitly’s Brand Team

Get tips for integrating QR Co…

Read article: From Discovery to Delight: Insights For Marketers From Advertising Week 2023
Digital Marketing

From Discovery to Delight: Insights For Marketers From Advertising Week 2023

Discover the future of consume…

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