Drive sales and brand loyalty with customizable QR Codes
- Use QR Codes to point consumers to online tutorial videos so they can learn more and get the most out of your product.
- Make reorders convenient and easy by adding QR Codes to product inserts for quick access to online ordering pages.
- Customize QR Codes printed directly on packaging to improve brand recognition across a number of product lines.
- Add 2D Barcodes, a type of QR Code, to your products and point to sourcing, ingredient, and sustainability information.
Want to unbox some fresh ideas? Explore QR Code examples just for CPG brands in our QR Code Inspiration Gallery.
Uncover consumer behaviors with branded short links
- Include branded and secure short links in your SMS messages to help customers track their order or leave a review.
- See which seasonal offers and exclusive drops excite shoppers most based on their clicks and interactions with your brand over time.
- Track your influencer marketing campaigns with unique short links and see first-party location, device, and channel data.
Expand your reach on social media with a Link-in-bio page
- Design your landing page to match your brand’s signature elements and create unique pages for multiple brands—no technical skills required.
- Let your Link-in-bio do the talking and make it easy for your audience to discover your best, most relevant product content.
- Analyze total views and clicks across your featured links and see what’s resonating most with your audience in Bitly Analytics.
Win over consumers with the Bitly Connections Platform
- Generate QR Codes consumers can’t help but scan and use branded short links to build trust.
- Attract, retain, and create fans by making meaningful consumer connections, all from one platform.
- Understand your brand’s impact across the physical and digital worlds with powerful click and scan data.
Start building powerful connections today
The Bitly Connections Platform
Use our URL shortener, QR Codes, and landing pages to engage your audience and connect them to the right information. Build, edit, and track it all in the Bitly Connections Platform.
URL Shortener 
A comprehensive solution to help make every point of connection between your content and your audience more powerful.
Popular URL Shortening Features
- URL shortening at scale
- AI-generated custom domains
- URL redirects
- Advanced analytics & tracking
QR Codes QR Code solutions for every customer, business and brand experience.
Popular QR Code Features
- Fully customizable QR Codes
- Dynamic QR Codes
- QR Code types & destination options
- Advanced analytics & tracking
Landing Pages Bitly Pages helps you create engaging, mobile-optimized landing pages in minutes.
Popular Landing Page Features
- Custom URLs for social media
- Customizable landing page
- Easy-to-manage links
- Link and landing page tracking
What our customers are saying
When it came to deciding on a platform to use for generating all of our QR Codes, there was a general consensus among the team—of course we should use Bitly! We didn’t even give it a second thought.”
Melody Park
Marketing Lead at Smalls
When customers receive a status update from us, they can click on our encrypted link through the Bitly short link and directly view their order without having to log in, which is a smoother user experience and still keeps their information secure.”
Phil Gergen
Chief Information Officer at Koozie Group
Explore the endless possibilities with Bitly
Consumer Packaged Goods, QR Codes
Get closer to your audience
and customers today
Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.
