Social Media

Read article: 3 Ways to Simplify Enterprise Social Media Management with Bitly
Social Media

3 Ways to Simplify Enterprise Social Media Management with Bitly

Learn how to transform your social media metrics with a dynamic leaderboard.

Read article: 5 Things To Know When Getting Started With Instagram Ads
Social Media

5 Things To Know When Getting Started With Instagram Ads

An inspirational photo of a mountain climber with a rugged backpack. A mouth-watering layered chocolate cake. An adorable pup donning a tie. And…ads? At first glance, Instagram Sponsored Posts may…

Read article: Fashion, Data, and Social Media: The Findings from BBI’s Latest MeetUp
Social Media

Fashion, Data, and Social Media: The Findings from BBI’s Latest MeetUp

Fashion is never finished and neither is the data that helps the world’s biggest fashion brands make informed decisions about their audiences and their products. That’s why we decided to…

Read article: How to Improve the Social Metrics that Actually Matter
Social Media

How to Improve the Social Metrics that Actually Matter

The landscape of social media marketing is changing fast and that means that the metrics that really move the needle are changing, too. Audience growth isn’t as important as engagement. Brands…

Read article: How to Optimize Your Social Media Strategy for Marketing Performance
Social Media

How to Optimize Your Social Media Strategy for Marketing Performance

Smart marketers know social is crucial to marketing success, but only one-third of marketers say they can tie social to ROI. By understanding the metrics found within each social tool…