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Influencer Marketing

A Guide to Creating a Great Influencer Marketing Strategy

42% of marketers have an “always-on” influencer strategy. Learn how to plan and manage one effectively.

Bitly Products

Introducing Simple Single Sign-on (SSO) Setup

We’re thrilled to introduce a dramatically improved single sign-on (SSO) setup to Bitly.  Our new self-service SSO setup allows Bitly Enterprise customers to securely grant and revoke user access to…

Social Media

5 Easy Ways to Build Brand Awareness Using Social Media

Learn how to build your brand on social to reap some big benefits.

Mobile

Specialized: Impactful SMS Messaging When it’s Needed Most

When you think of SMS messages sent from a business, what’s the first thing that comes to mind? If we had to guess, we’d say marketing promotions entered your thoughts.…

Mobile

One WiFi: Leveraging Redirects to Gather Deeper Data

The world wide web is exactly that—a web of connections between people, companies, information and technology. Our customer One WiFi has built its business on leveraging that connectivity. The company,…

Mobile

Hustle: Using Bitly to Prove ROI on SMS

An astounding 95% of all texts are read within three minutes of being sent.  Even more interesting? 78% of consumers say they wish they could have a text conversation with…

Mobile

How AC Lens Used Bitly Mobile Deep Links to See a 106% Higher Conversion Rate

Back in 1995, when the internet wasn’t even mainstream yet, Dr. Peter Clarkson had a revolutionary idea.  He was convinced that the new and unorthodox platform might just be the…

Mobile

How to Leverage the Bitly API to Improve the Customer Experience

Sending messages to your audience is not just about delivering information. It’s also about developing better relationships. It should be, anyway. Ideally, the messages your business sends out across its…

Digital Marketing

How Marketers Can Get Organized and Be 397% More Likely to Succeed

A study shows that digital marketers are 397% more likely to succeed when organized. Ben Sailer of CoSchedule shares his top organizational tips for marketing teams.

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