Posts by Michael Richman

Michael Richman is Bitly’s VP of Engineering, leading Platform, Infrastructure, and Security. Since joining Bitly in 2010, he has contributed to and overseen teams responsible for stability, scalability, distributed systems, modernization, Trust & Safety, and application development best practices across Bitly’s global product suite. He has been instrumental in introducing AI coding tools to the engineering organization and has spoken at industry conferences on AI and developer productivity. With over 25 years of software engineering experience, Michael has spent the past two decades building and guiding high-performing engineering teams, including earlier roles at AOL on AIM, MapQuest, and AOL.com.
Read article: URL Shortener APIs: 4 Great Options and How Brands Use Them
URL Shortening

URL Shortener APIs: 4 Great Options and How Brands Use Them

Explore 4 URL shortener APIs and their applications, including an in-depth look at Bitly's API.

Read article: Why We Write Everything in Go
Bitly News

Why We Write Everything in Go

Okay, okay, we don’t write everything in Go — we have a whole front-end codebase in Typescript/Javascript, we have some Python, we have some straight Bash. Believe it or not,…

Read article: Bitly helps businesses scale securely
Bitly Products

Bitly helps businesses scale securely

Let’s talk about scale and security When it comes to link management solutions, not all platforms are created equally. Bitly is the industry-leading link management platform and is trusted by…

Read article: WWDC Recap: Apple Takes on Healthcare, Finance, Ads, and More
Mobile

WWDC Recap: Apple Takes on Healthcare, Finance, Ads, and More

Earlier this week, CNBC reported that Apple has a secret team working on bringing clinical data to the iPhone. Like CDs and MP3s that were once scattered throughout our rooms…

Read article: Apple’s Deep Links Announcements Will Impact Marketers
Mobile

Apple’s Deep Links Announcements Will Impact Marketers

Mobile deep linking is evolving at a rapid pace and major developments continued this week at the Apple WWDC. As Google, Bing, and Facebook expand their features in the mobile…

Read article: How to Convince Your CMO to Care About Deep Links
Mobile

How to Convince Your CMO to Care About Deep Links

Discover the three compelling reasons why CMOs should prioritize deep linking initiatives.