Bitly Products

Hello! I’m Bitly Link-in-bio, Your New Best Link

A mockup of a Bitly Link-in-bio page, showing a custom link, custom layout, the ability to add social links, and a QR Code.

Have you dreamed of having your own curated microsite where you can showcase your best links? As an influencer, you value all your content but social platforms limit your links. Retailers, we know you have new products, products on sale, seasonal products, product categories… so many products to get in front of your customers!

Let us introduce you to Bitly Link-in-bio: The single link to a customized mini-website (aka microsite) landing page, where individuals and companies can showcase their content, commerce, and social channels—creating THE place to engage your audience.

A drawing of a phone showing the ability to add campaign schedules and social links to Bitly Link-in-bio.

So you already know that Bitly Link-in-bio lets you customize your page with logos, images, social icons, fonts, and colors with our easy-to-use editor. Plus, since you’re all about your brand, you know you can use your custom domain with the Basic or Premium plans.

We suspect that you are also a links genius, tracking the performance of your shortened links, QR Codes, and Link-in-bio links all from a single source, the Bitly Connections Platform—making adjustments to your Link-in-bio content with strategic acumen.

But Did You Know…

  • you can improve your engagement on the go? Imagine you’re out for lunch and your boss calls to say that the cashmere sweater has sold out and you need to remove the link. No problem: From the palm of your hand, edit and update your Bitly Link-in-Bio via the Bitly mobile app—available on the App Store and Google Play.
  • you can save space by using social icons? Your Link-in-bio promotes your affiliates, but your social presence is how you interact with your followers. No need to choose between social platforms and valuable content—the Bitly Link-in-bio editor lets you add your must-have social icons without taking away precious link space.
  • you can schedule links to coordinate with your business? Focus on your event or concert and avoid the need to constantly update your Link-in-bio. Schedule your links to appear and get removed on specific dates and times. Bonus tip: This is also a great feature for limited-time retail promotions.
A showcase of Bitly Link-in-bio's capabilities, featuring an example layout, performance metrics, layout and styles options, font options, and QR Code customization.

Not awkward at all! Bitly Link-in-bio is all about sharing and caring. Drive awareness by putting your Link-in-bio URL or QR Code to work: blogs, social channels, newsletters, emails, podcasts, print materials. The list is endless. Bitly Link-in-bio is all about helping you make connections and increase leads, sales, and subscribers by showcasing your most relevant content and links.

Let’s Get To Know Each Other

  • What’s your logo and color palette? Save the date, we’re getting married! Match your wedding colors and style in your wedding Link-in-bio. Upload your engagement photo or monogram, choose preset colors for your background, or use your own custom colors. Bitly Link-in-bio lets you personalize your Link-in-bio to match your look and brand identity.
  • Do you want to take this online? As a band manager or musician, you can generate QR Codes to drive concertgoers to your Bitly Link-in-bio. There, they can easily discover and connect with all your online assets: future tour dates, where to buy albums or merchandise, or anything else you can think of. Make any offline event an opportunity to engage with your audience online.
  • You want to know what’s important to me? As an influencer, we know it’s super important for you to know where your traffic and activity come from. With the Bitly Connections Platform, you’ll never have to guess if your affiliate links are getting the traffic you want. Track and compare the performance of your existing Bitly links across all channels (not just your Bitly Link-in-bio), including total views and clicks, as well as what devices, referrals, and locations are driving the most traffic*. See your top-performing links and analyze them over time by applying custom date ranges.

*Check your current Bitly plan for tracking availability, or level up for more insights.

Let’s Get Connected

Whether you’re old pals with Bitly Link-in-bio or are just getting to know each other, Bitly is there to help you reach more audiences—creating more opportunities for connections. Sign up today and start exploring what Bitly Link-in-bio can do for you.

Bitly Support

Need “how-to” help with the features mentioned in this article? Check out the Bitly Help Center or the curated links below for more information:

Let’s make this happen, get started with Bitly Link-in-bio 

Bitly Link-in-bio experts webinar

Learn more about Bitly Link-in-bio 

How to use Bitly Link-in-Bio with Instagram