Generate QR Codes. Shorten URLs. Whatever your needs, get started for free with Bitly.

Create a QR Code

No credit card required.

QR code options and sample of colors available

Shorten a long link

No credit card required.

Link your marketing with Bitly

Bitly makes it easy to create, share, and track short links and QR Codes. Find what’s resonating and scale it into bigger reach, more clicks, and more sales.

Get started for free

Short URL
Bitly link icon URL Shortener Upward facing arrow
Create polished, branded short links for every campaign you run.
  • AI-powered link creation
  • Custom domains and back-halves
  • URL redirects
  • Bulk link shortening

Get started for free

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QR Code Sample
QR Codes Upward facing arrow
Generate dynamic, custom QR Codes you can update anytime.
  • Customizable colors, patterns, and logos
  • Dynamic QR Codes
  • PNG/JPEG/SVG downloads
  • Bulk QR Code creation

Get started for free

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Analytics Dashboard
Landing pages icon Analytics Upward facing arrow
See what's working across your links and QR Codes, simply and clearly.
  • Geography, referrer, and device tracking
  • Cross-channel analytics dashboards
  • AI-powered analytics and insights
  • Campaign performance and UTMs

Get started for free

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Adopted and loved by millions of users for over a decade

3M+
Customers
2B+
Links & QR Codes created annually
100B+
Clicks & scans annually
3,400+
Connected apps & workflows
99.99%
Uptime

What our customers are saying

When it came to deciding on a platform to use for generating all of our QR Codes, there was a general consensus among the team—of course we should use Bitly! We didn’t even give it a second thought.”

Melody Park

Marketing Lead at Smalls

When customers receive a status update from us, they can click on our encrypted link through the Bitly short link and directly view their order without having to log in, which is a smoother user experience and still keeps their information secure.”

Phil Gergen

Chief Information Officer at Koozie Group

Diamond icon Save up to 34% with our annual plans

Pay annuallyPay monthly
 
Free
$0/month  
$0/month  

Get Started

Try it out for free

  • 2 QR Codes/month
  • 5 links/month
  • 2custom landing pages
  • 3 custom back-halves/month
  • Unlimited clicks & QR Code scans
  • QR Code customizations
Recommended
Core
$10/month (annual charge of $120)
Annual Plan Only
 

Get Started

Unlock powerful data
Everything in Free, plus:

  • 5QR Codes/month
  • 100links/month
  • 5custom landing pages
  • 30 days of click & scan data
  • UTM Builder
  • Advanced QR Code customizations
  • Link & QR Code redirects
 
Growth
$29/month (annual charge of $348)
$35/month  

Get Started

Create memorable brand experiences
Everything in Core, plus:

  • 10 QR Codes/month
  • 500 links/month
  • 10custom landing pages
  • Complimentary custom domain*
  • Branded links
  • 4 months of click & scan data
  • Bulk link & QR Code creation
 
Premium
$199/month (annual charge of $2,388)
$300/month  

Get Started

Scale your connections
Everything in Growth, plus:

  • 200 QR Codes/month
  • 3,000 links/month
  • 20custom landing pages
  • 1 year of click & scan data
  • Custom campaign-level tracking
  • City-level and device type click & scan data
  • Mobile deep linking
 
Enterprise
Custom
Custom

Get a Quote

Customize everything to suit you
Everything in Premium, plus:

  • Multiple users, group permissions & SSO
  • At-scale link & QR Code generation
  • High-volume API & webhook access
  • Advanced performance tracking
  • 99.99% SLA uptime
  • Dedicated customer success manager, onboarding specialist & priority support