Mobile Marketing

Mobile Marketing

74 SMS Best Practices From Direct Marketing Experts

Want to kickstart your SMS marketing? Check out this curated list of best practices to get ahead.

Mobile Marketing

2022 Q2 Mobile App Updates

Mobile phones have gone from modern luxury to the ultimate necessity for today’s consumer. Whether you’re a small business, freelance creative, or enterprise company, mobile apps have become an essential…

Mobile Marketing

3 Integration Tools That Drive Successful SMS Campaigns

Texting is an essential part of our everyday communication. You’d be hard pressed to find anyone who doesn’t own a mobile device that allows them to instantly communicate with a…

Mobile Marketing

Specialized: Impactful SMS Messaging When it’s Needed Most

When you think of SMS messages sent from a business, what’s the first thing that comes to mind? If we had to guess, we’d say marketing promotions entered your thoughts.…

Mobile Marketing

One WiFi: Leveraging Redirects to Gather Deeper Data

The world wide web is exactly that—a web of connections between people, companies, information and technology. Our customer One WiFi has built its business on leveraging that connectivity. The company,…

Mobile Marketing

Hustle: Using Bitly to Prove ROI on SMS

An astounding 95% of all texts are read within three minutes of being sent.  Even more interesting? 78% of consumers say they wish they could have a text conversation with…

Mobile Marketing

How AC Lens Used Bitly Mobile Deep Links to See a 106% Higher Conversion Rate

Back in 1995, when the internet wasn’t even mainstream yet, Dr. Peter Clarkson had a revolutionary idea.  He was convinced that the new and unorthodox platform might just be the…

Mobile Marketing

How to Leverage the Bitly API to Improve the Customer Experience

Sending messages to your audience is not just about delivering information. It’s also about developing better relationships. It should be, anyway. Ideally, the messages your business sends out across its…

Bitly Products

How One Media Agency Uses Bitly To Track SMS Marketing

Sometimes you seek out ideas. Other times, the idea finds you. After noticing how hard it was for small business owners to generate customer reviews, Odd Dog Media created a…