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Posts by Trupti
Trupti Desai is Bitly’s Senior Director of Growth Marketing. She has over 10 years of experience working in B2B and B2C marketing roles spanning the UK and the US. A key part of the marketing strategy at Bitly, Trupti elevates global teams with her expertise and insights and was notably a speaker at the Digital Marketing World Forum.
![Read article: [EBOOK] HOW TO BUILD AN INFLUENCER MARKETING PROGRAM](https://s17233.pcdn.co/blog/wp-content/uploads/2017/04/desk-office-hero-workspace-800x450.jpg)
Influencer Marketing
[EBOOK] HOW TO BUILD AN INFLUENCER MARKETING PROGRAM
Influencer marketing programs are here to stay. Almost all consumers (92%) trust recommendations from strangers and influencers over those from brands. Most marketers have invested in some form of influencer…
Social Media
How A Record Producer Gets 200,000 Impressions on Twitter Every Week
Vince Valholla, Chairman/CEO of Valholla Entertainment, has been championing for social media marketing ever since the early days of MySpace. Valholla Entertainment was one of the first independent music companies…
![Read article: [SERIES] Bitly Basics Video Series](https://s17233.pcdn.co/blog/wp-content/uploads/2017/03/BitlyBasics_GenericTitle-800x450.png)
Bitly Products
[SERIES] Bitly Basics Video Series
This article was published on March 7, 2017 and updated on December 20, 2018. Whether you’re just starting out with Bitly Enterprise or looking to make the most of your…
Bitly Products
5 Ways Finance Companies Use Bitly To Gain A Competitive Edge
Consumers just don’t bank, spend, or invest the way they used to anymore. They’re always on the go. They jump from device to device, with the average adult being connected…
Digital Marketing
How to Track & Prove ROI on Your Growth Hacking Efforts
The article was originally published on EveryoneSocial. You know that thing Dropbox did to become a $4 billion company? What the Broadway musical Hamilton did to draw in 50,000 lottery…
Bitly Products
5 Ways Travel & Hospitality Brands Use Bitly
In the hospitality industry, every experience is temporary. Your customers are constantly on the move. They’re staying at a hotel, running through an airport to catch a flight, or hopping…
Bitly Products
How SaferVPN Uses Bitly To Track Content & Champion A Safer Internet
VPN provider SaferVPN is on a mission to create a safer, more private, open internet for all. The Israel-based startup was founded in 2013, and now has employees spread across…
Branding
5 Ways Brands Use Bitly’s Campaigns Feature
Here are the five ways you can use Bitly Campaigns.
Digital Marketing
How Three Small Timers Hacked Their Way Into The Big Leagues
There’s something we love about the David vs. Goliath story. And I’ll tell you right now that it’s David. Despite being a young shepherd, inexperienced in the ways of war,…
