See what works
Link your marketing with Bitly
Create branded links and QR Codes in seconds, track every click and scan, and get clear cross-channel analytics so you can see what’s driving results.
Create polished, branded short links for every campaign you run.
- AI-powered link creation
- Custom domains and back-halves
- URL redirects
- Bulk link shortening
Generate dynamic, custom QR Codes you can update anytime.
- Customizable colors, patterns, and logos
- Dynamic QR Codes
- PNG/JPEG/SVG downloads
- Bulk QR Code creation
See what's working across your links and QR Codes, simply and clearly.
- Geography, referrer, and device tracking
- Cross-channel analytics dashboards
- AI-powered analytics and insights
- Campaign performance and UTMs
Adopted and loved by millions of users for over a decade
600K+
Global paying customers
256M
Links & QR Codes created monthly
800+
App integrations
10B
Connections (clicks & scans monthly)
What our customers are saying
When it came to deciding on a platform to use for generating all of our QR Codes, there was a general consensus among the team—of course we should use Bitly! We didn’t even give it a second thought.”
Melody Park
Marketing Lead at Smalls
When customers receive a status update from us, they can click on our encrypted link through the Bitly short link and directly view their order without having to log in, which is a smoother user experience and still keeps their information secure.”
Phil Gergen
Chief Information Officer at Koozie Group
More than a link shortener
Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.



