Sprout Social
Easily shorten links and measure the impact of your social media posts
Categories
Social Media Management
Resources
About Sprout Social
Sprout Social is built on the idea that the world is better when businesses and customers communicate freely. They exist to help streamline and enhance those conversations—with customers, prospects and enthusiasts. Their platform is packed with handy features but stays out of the way to let brands easily engage with people and build lasting relationships.
Sprout Social and Bitly
Sprout offers an integration with Bit.ly. If you have a custom Bit.ly domain, you can use it when adding links to posts that you're creating in Compose or when responding to your customers from the Smart Inbox. This will enable you to shorten any link using branded Bit.ly links, instead of a generic Bit.ly link.
Use cases
- Shorten URLs directly from the Sprout Compose screen
Adding Bitly Short Links to your social media posts helps you publish and share social media content with your audience.
- Analyze and Measure the Impact of Social
By using Bitly Short Links within Sprout, you can track clicks and engagement with your links and measure performance from inside Bitly and the Connections Platform
- Compare Performance across Channels
With social media click data in your Bitly account, you can view and compare performance of your posts against other channels where you're using Bitly Short Links and QR Codes.