More than a link shortener
Knowing how your clicks and scans are performing should be as easy as making them. Track, analyze, and optimize all your connections in one place.
Posts by Trupti
Trupti Desai is Bitly’s Senior Director of Growth Marketing. She has over 10 years of experience working in B2B and B2C marketing roles spanning the UK and the US. A key part of the marketing strategy at Bitly, Trupti elevates global teams with her expertise and insights and was notably a speaker at the Digital Marketing World Forum. You can connect with Trupti on LinkedIn.
Bitly News
Supporting Businesses & Service Providers During COVID-19
COVID-19 has disrupted “business as usual” around the world. At Bitly, employees from each of our offices have transitioned to remote work. As we learn to adapt to a new…
Bitly News
Introducing a New & Improved User Invite Flow
Account admins can now manage users inside of enterprise accounts with greater ease.
Mobile Marketing
How AC Lens Used Bitly Mobile Deep Links to See a 106% Higher Conversion Rate
Back in 1995, when the internet wasn’t even mainstream yet, Dr. Peter Clarkson had a revolutionary idea. He was convinced that the new and unorthodox platform might just be the…
Digital Marketing
How Marketers Can Get Organized and Be 397% More Likely to Succeed
A study shows that digital marketers are 397% more likely to succeed when organized. Ben Sailer of CoSchedule shares his top organizational tips for marketing teams.
Social Media
3 Ways Social Media Marketers Use Bitly Beyond Link Shortening
Every day it seems the role of the social marketer grows more complex. New channels crop up, algorithms change, followers’ preferences change—it can feel like achieving success is equivalent to…
Digital Marketing
7 Ways Brands Can Use Bitly to Strengthen the Customer Journey
Here are 7 ways branded links can support the customer journey.
Bitly Products
How One Real Estate Agency Uses Bitly To Up Their Instagram Game
“I found my new home through Instagram.” Those are words that probably haven’t been heard before the past few years. One NYC-based real estate agency has been getting creative with…
Customer Experience
Why Tesla’s Eyebrow-Raising Customer Service Technique Makes Sense
“Get me your manager.” The four words that elicit a collective shudder from customer service reps everywhere. Customer service teams try very hard to please and placate customers; to contain…
Bitly Products
You Can Now Integrate Bitly with Zapier!
Bitly is always better with friends. That’s why we’re excited to announce our partnership with Zapier, which unlocks thousands of awesome triggers and conditions for Bitly users that can help…
