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Posts by Trupti
Trupti Desai is Bitly’s Senior Director of Growth Marketing. She has over 10 years of experience working in B2B and B2C marketing roles spanning the UK and the US. A key part of the marketing strategy at Bitly, Trupti elevates global teams with her expertise and insights and was notably a speaker at the Digital Marketing World Forum.
Digital Marketing
7 Ways Brands Can Use Bitly to Strengthen the Customer Journey
Here are 7 ways branded links can support the customer journey.
Bitly Products
How One Real Estate Agency Uses Bitly To Up Their Instagram Game
“I found my new home through Instagram.” Those are words that probably haven’t been heard before the past few years. One NYC-based real estate agency has been getting creative with…
Customer Experience
Why Tesla’s Eyebrow-Raising Customer Service Technique Makes Sense
“Get me your manager.” The four words that elicit a collective shudder from customer service reps everywhere. Customer service teams try very hard to please and placate customers; to contain…
Bitly Products
You Can Now Integrate Bitly with Zapier!
Bitly is always better with friends. That’s why we’re excited to announce our partnership with Zapier, which unlocks thousands of awesome triggers and conditions for Bitly users that can help…
Bitly Products
How One Media Agency Uses Bitly To Track SMS Marketing
Sometimes you seek out ideas. Other times, the idea finds you. After noticing how hard it was for small business owners to generate customer reviews, Odd Dog Media created a…
Digital Marketing
[EBOOK] The 2018 Guide to HR & Recruiting Tech Tools
Read our Guide to HR & Recruiting Tech Tools to learn how to navigate the HR environment.
Digital Marketing
Google Rolls Out AdSense Updates And Announces Stamp
Explore the latest update here.
Digital Marketing
6 Awesome Holiday Marketing Strategies for Retail & eCommerce
Here are 6 ways for marketers to succeed in their holiday marketing efforts.
Influencer Marketing
The Next Big Chapter of Influencer Marketing: Standardization
Influencer marketing is turning the page and entering that awkward age of adolescence. And like most coming-of-age stories, this one’s filled with conflict and compromise. Influencers are testing their limits…
