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Social Media

5 Easy Ways to Build Brand Awareness Using Social Media

Learn how to build your brand on social to reap some big benefits.

Mobile Marketing

Hustle: Using Bitly to Prove ROI on SMS

An astounding 95% of all texts are read within three minutes of being sent.  Even more interesting? 78% of consumers say they wish they could have a text conversation with…

Mobile Marketing

How AC Lens Used Bitly Mobile Deep Links to See a 106% Higher Conversion Rate

Back in 1995, when the internet wasn’t even mainstream yet, Dr. Peter Clarkson had a revolutionary idea.  He was convinced that the new and unorthodox platform might just be the…

Bitly Products

How National Geographic Uses User-Generated Content + Bitly to Win Big on Social

Take a quick glance at National Geographic’s social media and you’ll understand why they’ve been so successful on channels like Twitter and Instagram. The content they share with their 106…

Bitly News

Why I’m at Bitly: Featuring VP of Business Operations & Analytics Kevin Arts

This post is part of a multi-part series where we chat with members of Bitly’s leadership team. If you were to quickly glance at the resume of Kevin Arts, VP…

Social Media

3 Ways Social Media Marketers Use Bitly Beyond Link Shortening

Every day it seems the role of the social marketer grows more complex. New channels crop up, algorithms change, followers’ preferences change—it can feel like achieving success is equivalent to…

Social Media

How to Create a Social Media Strategy: 9 Simple Steps

This article was originally published on December 21, 2018 and was update on November 2, 2020. The days where social media was seen as merely an add-on or “nice to…

Bitly Products

Bitly + Zapier: Streamlining Customer Workflows

Take a look at some of a long list of apps Bitly connects to through Zapier.

Bitly Products

How One Real Estate Agency Uses Bitly To Up Their Instagram Game

“I found my new home through Instagram.” Those are words that probably haven’t been heard before the past few years. One NYC-based real estate agency has been getting creative with…

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