Analyze Campaign Performance
See which specific social post, customer communications, or other collateral generated purchases; Compare conversion rates across links to replicate success; Reduce effort by identifying underperforming content.
Resources
Categories
- Productivity
Create branded short links, track sales, and see which campaigns drive growth.
Shopify is the leading global ecommerce company that provides essential internet infrastructure for commerce, offering trusted tools to start, scale, market, and run a retail business of any size.
Bitly and Shopify
Create branded short links, track sales, and see which campaigns drive growth.
Bitly helps you build stronger digital connections. Follow the customer journey from the first click or scan to purchase with trackable links that tell a story about your shopper’s path to conversion.
- Shorten links directly in Shopify without switching between tools
- Build trust and higher click-throughs with branded short links
- Add UTM parameters to your short links to track the performance of your campaign
- Create QR Codes to connect offline promotions to online purchases
- Automatically attribute orders to specific Bitly links
Use Cases
Product Launch Tracking
Track which launch channels generate the most revenue; Refine messaging based on conversion data; Build repeatable launch strategies based on proven tactics.
Multi-Channel Attribution
Connected view of marketing touchpoints and their sales impact; Track QR Code scans from packaging, print materials, or events to purchases; Make informed budget decisions based on actual attribution data.